Verstappen.com Racing Cap
In 2022, Red Bull and Verstappen.com joined forces to create Verstappen.com Racing X Red Bull. The initiative fueled by Max Verstappen’s passion for motorsport and desire to create a platform to bring different forms of motorsport together under one umbrella. The partnership with Red Bull is a direct result of the close relationship between Max and Red Bull, a relationship that is ever-growing into the future.
The Verstappen.com partnership with Red Bull is clearly visible in the co-designed logo, which incorporates the brand identities of both, symbolising the close relationship between Max and Red Bull.